Services
For my rate sheet, email me at marellaricketts@gmail.com.
Editorial & Content Strategy
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Brand storytelling strategies and editorial calendars
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Content audits and narrative gap analysis
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Multi-platform storytelling (web, social, print)
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Brand identity development & positioning
Copywriting & Branding
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Website and landing page copywriting
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Email newsletters and marketing campaigns
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Product descriptions and branded content
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Marketing collateral (brochures, lookbooks, press kits)
Journalism Services
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Designer profiles and brand features
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Long-form storytelling for digital and print
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Coverage of fashion, luxury, design, and lifestyle industries
Corporate Communications & Thought Leadership
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Press release creation and distribution.
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Crafting thought leadership content, including op-eds and white papers.
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Corporate Social Responsibility (CSR) reports.
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DE&I storytelling and internal communications.
Newsletter Strategy &
Growth
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Curated newsletter content and intentional storytelling
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Editorial planning, design direction, and segmentation
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Platform management (Mailchimp, Substack, etc.)
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Audience growth strategies and performance tracking
Community Management & Social Media
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Day-to-day management of Instagram, LinkedIn, and other platforms
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Social media calendar planning and execution
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Curating visuals and writing captions aligned with brand voice
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Analytics tracking and reporting to refine strategy and measure growth